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HKK Široki : KK MZT Skopje - Facebook Campaign

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Published on Ponedjeljak, 09 Prosinac 2013 15:05

Sixth marketing action of HKK Siroki was a giveaway via Facebook application, where fans apply with personal data. The winners were randomly selected, and the awards were 10 tickets for the match. This contest lasted from December 4 to December 7, 2013. on HercegovinaLive and HKK Siroki Facebook fan pages. Sponsors of this sweepstakes were car salon Kramar, Suton printing industry, the companies Katarina and Nula-Jedan, and HKK Široki.

 

 

Goals

  • promote game sponsors
  • increase the number of visitors
  • increase the number of fans
  • increase fan's engagement on social networks
  • reward fan with interesting prize

 

Activities

  • photo design
  • creating Facebook game
  • creating Facebook ads
  • updating posts
  • inviting fans to participate in the game
  • rewarding fans with 10 free tickets for the game

 

Results

  • 2540 game display
  • 48 entrants
  • 80 app visitors
  • growth of the number of fans on both Facebook pages

 

Contact

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