Taggium - viral event promotion

Taggium is the application for tagging people in photos. It is most suitable for events with a lot of visitors, where we make giga-pixel photo that can be zoomed and tagged.

On this unique solution for concerts and other events, visitors can tag themselves as visitors of a show and share it with friends on social networks. Due to the size of the image, it can be zoomed to the extent that any person in the crowd can be clearly seen.




  Advantages of using Taggium:
   
  display of concerts and similar events on high-resolution, giga-pixel panorama
  possibility of tagging visitors
  use of data of tagged visitors for promotions and sweepstakes
  increase of number of fans on sites
  viral marketing
  additional services to increase interaction with visitors of event

 

Your visitors are the best and free event promoters. Do something that does not yet exist in our region. Stand out with the modern miracle of technology, which will be covered by the most of the media, and ensure high coverage with a lot of new fans.

 

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Meet Hercegovina - travel website

Herzegovina has huge tourism potential. With a lot stronger neighbours, in whose countries the tourist activity is far better organized, it has a lot of their own problems. The aim of our project was not to change procedures, encourage investment and state aid. We cannot do it. Our goal was to improve the current situation and give owners the opportunity to initiate their development. Tourists who come in Herzegovina increasingly use online booking.



This increase was not accompanied by conditions on the ground because the owners are not able to respond to the needs of the market due to lack of funds, time, education, and language skills or quality of qualified personnel. As a solution to this problem we have created a website called Meet Hercegovina. Combining quality content, the presentation of tourism services and products in one place, we open a space for the creation of new tourism products, for guests to fully experience the beauty of this area. This project was financed by Regional Development Agency for Herzegovina REDAH, as part of CREDO Herzegovina.

Taggium

The guiding idea behind our project named "Taggium" is to create a unique solution for presentation of concerts or other events on giga-pixel panorama where visitors can tag themselves and share it with their friends. We have created a miracle of modern marketing, which will be covered in all media and will ensure a lot of new fans on social networks.

Photographing the event by a large number of images and linking them in a single photo is currently the most modern way of displaying events and connecting with visitors. Photos of event are done with special equipment and are later transferred to a studio, where they are processed and merged into a large panorama. There is also an option for visitors for tagging themselves in a photo - they can zoom in and thus find themselves in the crowd.

Taggium is an application that allows users to tag themselves and their friends in giga-pixel panoramic photographs, and share it on social networks like Facebook. This app was developed in ActionScript and XML patched so that the layout can be completely customized to the needs of a particular event and to the wishes of our clients. It is ideal as a great marketing tool for small and large events of any kind - music, culture, sports ... Platform can be used for sweepstakes, fan product sales, tickets and other products and services that involve interaction with customers.

Mreža Portala – Banner Advertising

Mreža Portala is currently the most powerful medium in Western Herzegovina, with over 40,000 unique visits a day, and more than 120 000 view pages a day. These joined websites cover local themes such as news, politics, culture, sports...

If you want to attract visits to your website, to expand the concept of presence online, to interest prospective partners, to attract new customers - contact us as soon as possible and become an online advertiser. With this new Internet media, you can promote your products and services directly to targeted customers in their homes.



  Advantages of advertising on the Mreža Portala:
   
 

increased number of internet users in Bosnia and Herzegovina - the current figure is around one million users, especially young people aged 14-35 years

  price of advertising online is several times lower than other media, especially when the ratio of costs and cost-effectiveness are taken into account
  advertising on these websites is directed toward the target population, which wants to buy your products
  Internet is the fastest medium , and so the ads can be designed and implemented as soon as possible
  Internet advertising (banners) are very flexible, so you can edit them at any time
  potential buyers can get unlimited information about your products and services before they buy them



Currently, we offer advertising on the two positions at 10 local websites.
Banner sizes are 468x60 at the top and 300x150 (size and position depend on websites).
You can find out more about Mreža Portala and its members on www.mrezaportala.com.

 

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Google AdWords Advertising

Google AdWords is contextually targeted advertising, which means that your ad will appear only when the engine or the page contains the same or a similar term as the content of your ad.


  Benefits of Google AdWords advertising:
   
  ad appears when someone searches for a similar or the same product that you offer
  ad shows where you want, when you want
  impressions are free of charge - only if the user clicks on the ad, you will spend money
  you can spend amount of money you want daily or monthly
  results can be traced to the last detail
  scope is huge (Google Search Network and Google Display Network cover over 80 % of Internet users in the world)




Principle of operation:
  • Campaign definition (client introduces us to an assortment of products and services, customer descriptions, objectives, financial resources ...)
  • Campaign creation
  • Ads preparation and keyword analysis
  • Campaign monitoring and optimizing 
  • Campaign modifying
  • Performance measuring

 

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